Deskripsi Pekerjaan
Are you a creative marketing professional with a passion for the beauty and skincare industry? Goldline Cosmetics Manufacturing Corporation is looking for a dynamic Marketing Specialist to join our growing team in Caloocan City. This role is a unique opportunity for an aspiring marketing leader to take ownership of brand visibility, product launches, and digital engagement strategies.
As a Marketing Specialist, you will play a pivotal role in shaping how our products reach our consumers. You will collaborate with cross-functional teams, including product development and sales, to ensure our market positioning remains competitive and compelling. If you are data-driven, creative, and eager to make a tangible impact in the cosmetics manufacturing sector, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive marketing campaigns to increase brand awareness for new and existing cosmetic product lines.
- Manage social media presence across various platforms, ensuring consistent brand voice and high engagement levels.
- Coordinate with the product development team to create effective marketing collateral and promotional materials.
- Analyze market trends, competitor activity, and consumer feedback to refine marketing strategies.
- Plan and oversee local trade events, store activations, and promotional partnerships.
- Monitor campaign performance metrics and provide actionable reports to management to drive ROI.
- Assist in the development of email marketing and digital advertising initiatives.
Kualifikasi
- Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field.
- Minimum of 2-3 years of experience in marketing, preferably within the cosmetics or FMCG (Fast-Moving Consumer Goods) industry.
- Proficiency in digital marketing tools, social media management, and basic graphic design software.
- Strong analytical skills with the ability to interpret market data and consumer insights.
- Excellent communication skills, both written and verbal, with a keen eye for branding and aesthetics.
- A proactive mindset with the ability to manage multiple projects simultaneously in a fast-paced environment.
- Creative problem-solving skills and a strong desire to lead and mentor junior team members.