Deskripsi Pekerjaan
Join PFCT Marketing as a Marketing Specialist and drive transformative product growth through innovative digital campaigns. You'll be instrumental in equipping our sales team with compelling pitch decks, cutting-edge tools, and high-impact marketing collateral that convert prospects into loyal customers. This role requires a strategic thinker who can blend creativity with data-driven insights to optimize campaign performance across digital channels. You'll collaborate with cross-functional teams to develop integrated marketing strategies that resonate with our target audience and accelerate revenue generation. If you're passionate about storytelling and possess a knack for translating complex products into compelling narratives, this is your opportunity to make a measurable impact in a dynamic marketing environment.
Tanggung Jawab
- Design and execute digital marketing campaigns across social media, email, and PPC platforms
- Develop persuasive sales collateral including pitch decks, brochures, and case studies
- Analyze campaign performance metrics and optimize strategies for maximum ROI
- Collaborate with sales teams to align marketing initiatives with business objectives
- Conduct market research to identify emerging trends and competitive insights
- Manage brand consistency across all marketing channels and touchpoints
- Coordinate with design and content teams to produce high-quality marketing assets
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of experience in digital marketing and campaign management
- Proficiency in marketing automation tools (HubSpot, Mailchimp) and analytics platforms
- Strong portfolio demonstrating successful campaign execution and sales enablement
- Excellent written and verbal communication skills with attention to detail
- Ability to translate technical products into accessible marketing messages
- Experience creating sales collateral and presentation materials
- Knowledge of SEO/SEM best practices and content marketing strategies