Deskripsi Pekerjaan
Join Rite Bali as a Marketing Strategist and Analytics Manager and become the architect of our data-driven growth. In this pivotal role, you'll orchestrate comprehensive marketing strategies by analyzing performance metrics, optimizing conversion funnels, and ensuring maximum ROI across all campaigns. You'll partner directly with our Head of Production to align marketing initiatives with business objectives, translating complex data into actionable insights that drive sustainable growth. Your expertise will empower leadership teams through clear, metric-driven reporting that highlights opportunities and challenges in our digital ecosystem.
We're seeking a visionary professional who thrives at the intersection of creativity and analytics. You'll own the marketing budget, implement performance tracking systems, and continuously refine our approach to audience engagement. This position offers the unique opportunity to shape Rite Bali's market presence while working in Bali's dynamic business environment. If you're passionate about transforming data into strategic advantage and want to make measurable impact, we invite you to apply.
Tanggung Jawab
- Develop and execute comprehensive data-driven marketing strategies aligned with business objectives
- Manage and optimize marketing budgets across digital channels to maximize ROI
- Analyze conversion funnels and implement improvements to enhance customer acquisition
- Generate detailed performance reports and present actionable insights to leadership
- Collaborate with Head of Production to align marketing initiatives with operational goals
- Design and implement KPI tracking systems for campaign effectiveness measurement
- Lead market research initiatives to identify growth opportunities and competitive trends
- Mentor junior team members on analytics methodologies and strategic planning
Kualifikasi
- Bachelor's degree in Marketing, Business Analytics, or related field
- Minimum 3 years experience in marketing strategy and data analytics
- Proven expertise in marketing automation tools (HubSpot, Marketo, etc.)
- Advanced proficiency in data visualization tools (Tableau, Power BI)
- Strong understanding of digital marketing channels and attribution models
- Experience managing budgets over Rp 100 million monthly
- Excellent presentation skills with ability to communicate complex data to non-technical stakeholders
- Fluency in English and Bahasa Indonesia