Deskripsi Pekerjaan
Are you a detail-oriented professional with a passion for news, trends, and digital media? Innodata is looking for a proactive Media Monitoring Analyst to join our dynamic team in Mandaue City. In this role, you will act as the eyes and ears for our high-profile clients, tracking media coverage across print, broadcast, and digital platforms to turn raw data into actionable intelligence.
As a Media Monitoring Analyst, you will play a critical role in shaping our clients' brand strategy. You will identify key trends, measure campaign impact, and provide timely reporting that helps businesses navigate the fast-paced communications landscape. If you are analytical, tech-savvy, and thrive in an environment where your insights directly influence strategic decision-making, we want to hear from you.
Tanggung Jawab
- Monitor and analyze media coverage across various channels including news sites, social media, and broadcast outlets.
- Synthesize large volumes of data to extract relevant information and key mentions.
- Prepare accurate, timely, and insightful daily or weekly reports for clients.
- Identify emerging market trends, sentiment shifts, and potential PR opportunities or risks.
- Maintain high standards of accuracy and quality in all deliverable insights.
- Collaborate with internal teams to refine monitoring parameters and keywords.
- Support the team in managing client inquiries regarding media data and reporting metrics.
Kualifikasi
- Bachelor’s degree in Communications, Journalism, Marketing, or a related field.
- Strong command of the English language, both written and verbal.
- Proficiency in MS Office Suite, particularly Excel and PowerPoint.
- Ability to work efficiently under tight deadlines with high attention to detail.
- Prior experience in media monitoring, PR agency, or data analysis roles is a plus.
- Excellent analytical skills with an ability to interpret complex data sets.
- Strong organizational skills and the ability to multitask effectively.
- Willingness to work in a fast-paced, shift-based environment as required.