Deskripsi Pekerjaan
Are you a data-driven digital marketer passionate about eCommerce growth? EMAPTA is looking for a Paid Search & Shopping Specialist to join our growing global team. In this role, you will leverage the power of Google Shopping and Performance Max (PMAX) to drive tangible results for premium clients. You will be responsible for managing and optimizing campaigns across Google Ads, ensuring high-quality product data in Merchant Center, and maximizing ROI through strategic bidding and creative testing.
If you thrive in a fast-paced environment and want to work remotely while making a global impact, this is the perfect opportunity for you.
Tanggung Jawab
- Manage and optimize Google Shopping campaigns, ensuring accurate product feeds and compliance with Google Shopping policies.
- Drive performance and ROAS through the execution and optimization of Google Performance Max (PMAX) campaigns.
- Monitor Google Merchant Center accounts to troubleshoot errors and ensure data integrity.
- Analyze campaign performance data (CTR, CPC, Conversion Rate) to generate actionable insights and reports.
- Conduct A/B testing on ad creatives and landing pages to improve conversion rates.
- Collaborate with the eCommerce team to align search strategies with broader marketing goals.
Kualifikasi
- Proven experience in Paid Search, PPC, or eCommerce marketing.
- Familiarity with Google Shopping and Google Merchant Center best practices.
- Strong understanding of Performance Max (PMAX) and how it integrates with the Google ecosystem.
- Excellent analytical skills with the ability to interpret complex data and make data-driven decisions.
- Strong communication skills and the ability to work effectively in a remote team environment.