Deskripsi Pekerjaan
Join Optimus Auto Trading as a Performance Marketer and lead our global expansion efforts. This pivotal role offers the opportunity to architect and execute cutting-edge paid growth strategies across international markets. You'll build a high-impact demand generation engine from the ground up, driving measurable results that fuel our business growth. We're seeking a data-driven innovator who can transform market insights into actionable campaigns that resonate with diverse audiences and deliver exceptional ROI.
In this position, you'll own the full marketing funnel, from initial audience targeting to conversion optimization. You'll collaborate with cross-functional teams to craft compelling narratives that showcase our automotive trading solutions while continuously refining strategies based on performance metrics. The ideal candidate thrives in dynamic environments where analytical rigor meets creative execution, ready to make an immediate impact on our global footprint.
Tanggung Jawab
- Design, implement, and optimize multi-channel paid campaigns across SEM, social media, and display advertising
- Develop data-driven growth strategies for international markets with measurable KPIs
- Build and scale a demand generation engine to drive qualified leads and conversions
- Analyze campaign performance data to identify trends and optimize ROI
- Collaborate with creative teams to develop compelling ad copy and visual assets
- Conduct A/B testing and experimentation to continuously improve conversion rates
- Manage marketing budgets and allocate resources for maximum impact
- Stay current with digital marketing trends and platform algorithm changes
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3+ years of performance marketing experience with proven campaign results
- Expertise in Google Ads, Facebook Ads, and programmatic advertising platforms
- Strong analytical skills with proficiency in marketing analytics tools
- Experience managing multi-channel campaigns with measurable ROI
- Knowledge of international marketing regulations and cultural nuances
- Proficiency in marketing automation and CRM systems
- Exceptional problem-solving skills with data-driven decision-making