Deskripsi Pekerjaan
Are you a creative strategist with a passion for social media trends? Weekit 7 is seeking a dynamic PR & Influencer Specialist to drive our brand presence through authentic creator partnerships. In this role, you will be the bridge between our brand and the vibrant TikTok community.
Your day-to-day will involve sourcing top-tier TikTok creators and KOLs, negotiating partnerships, and overseeing the full lifecycle of influencer campaigns. You will ensure content aligns with our brand voice while maximizing engagement metrics. We are looking for a proactive professional who can manage multiple campaigns simultaneously, from initial outreach to final reporting.
Join us in the heart of Bonifacio Global City and help shape the future of digital marketing through high-impact influencer strategies.
Tanggung Jawab
- Lead the end-to-end management of TikTok creator and KOL campaigns from sourcing to delivery.
- Conduct outreach and negotiation with influencers to secure partnerships that align with brand goals.
- Manage the onboarding process, including briefings, content approval workflows, and scheduling.
- Monitor campaign performance using analytics tools to track key performance indicators (KPIs).
- Generate detailed reports and insights to demonstrate campaign ROI and growth opportunities.
- Cultivate long-term relationships with influencers to ensure repeat collaborations.
- Stay updated on the latest TikTok trends and platform algorithms to optimize campaign strategies.
Kualifikasi
- Proven experience in influencer marketing, PR, or social media management (1-3 years preferred).
- Strong understanding of TikTok trends, demographics, and the creator economy.
- Excellent verbal and written communication skills in English.
- Exceptional organizational skills with the ability to multitask and meet strict deadlines.
- Proficient in social media management tools and basic analytics software.
- A degree in Marketing, Communications, or a related field is highly preferred.