Deskripsi Pekerjaan
Join a leading global MNC with established market presence and regional influence as a Product Marketing Manager. This role offers unparalleled opportunity to take full ownership of a strategic product portfolio, driving market penetration and revenue growth. You'll operate in a dynamic environment where your expertise directly shapes product strategy and customer engagement. The position includes comprehensive benefits package and exposure to cross-functional leadership opportunities, making it ideal for ambitious marketing professionals seeking impactful career progression.
Tanggung Jawab
- Develop and execute end-to-end product marketing strategies for assigned portfolio
- Conduct market research and competitive analysis to identify growth opportunities
- Collaborate with product and sales teams to align positioning and messaging
- Lead go-to-market initiatives for product launches and campaigns
- Create compelling marketing collateral and sales enablement materials
- Monitor market trends and customer feedback to refine product strategy
- Manage product lifecycle from introduction to maturity
- Analyze performance metrics and optimize marketing ROI
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3+ years of product marketing experience in B2B/B2C environments
- Proven track record of successful product launches
- Strong analytical skills with market research expertise
- Excellent written and verbal communication abilities
- Cross-functional collaboration experience with tech/sales teams
- Proficiency in marketing automation tools (e.g., HubSpot, Marketo)
- Strategic thinking with data-driven decision making