Deskripsi Pekerjaan
Join PT Mitra Hub Indonesia as a Product Marketing Specialist for Display Solutions and drive innovation in the digital display industry. This pivotal role requires you to develop and execute comprehensive marketing strategies that elevate our display product portfolio in competitive markets. You'll conduct in-depth market research to identify emerging trends, customer pain points, and competitive landscapes, translating insights into actionable plans. Collaborate closely with sales teams to create targeted campaigns that boost lead generation and conversion rates. Your expertise will be crucial in crafting compelling product messaging, positioning, and go-to-market strategies that maximize market share and revenue growth. Leverage data analytics to measure campaign effectiveness and optimize marketing ROI while maintaining alignment with product development roadmaps. This position offers the opportunity to shape the future of display solutions in Indonesia's dynamic tech ecosystem.
Tanggung Jawab
- Develop and implement end-to-end marketing strategies for display solution products
- Conduct comprehensive market analysis and competitive research
- Collaborate with sales teams to develop enablement materials and support revenue goals
- Create compelling product positioning, messaging, and launch campaigns
- Monitor campaign performance metrics and optimize strategies based on data
- Align marketing initiatives with product development timelines and roadmaps
- Manage marketing budgets and ensure cost-effective resource allocation
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- 3+ years of experience in product marketing, preferably with display or visual technology solutions
- Proven track record of developing successful marketing campaigns and strategies
- Strong analytical skills with ability to interpret market data and trends
- Excellent communication and presentation skills for cross-functional collaboration
- Proficiency in marketing automation tools, CRM systems, and analytics platforms
- Fluency in both Bahasa Indonesia and English (written and spoken)