Deskripsi Pekerjaan
Are you a master storyteller with an eye for talent acquisition? Full Potential BPO Inc. is looking for a creative and data-driven Recruitment Content Specialist to join our team on a project basis. In this role, you will be the voice of our employer brand, crafting compelling narratives that resonate with top-tier candidates across digital platforms.
As our Recruitment Content Specialist, you will bridge the gap between creative marketing and human resources. Your mission is to elevate our recruitment efforts by producing high-impact content that drives engagement, showcases our company culture, and attracts the best talent in the industry. If you are passionate about digital strategy, employer branding, and storytelling, we want to hear from you.
Tanggung Jawab
- Develop and execute a comprehensive content strategy to support recruitment campaigns across LinkedIn, Facebook, and Instagram.
- Create engaging blog posts, employee spotlight stories, and social media copy to attract passive and active job seekers.
- Collaborate with the HR and Talent Acquisition teams to understand hiring needs and translate them into creative messaging.
- Monitor and analyze the performance of recruitment content, providing insights to optimize reach and conversion rates.
- Design and curate visual assets (graphics/short-form videos) to enhance employer branding initiatives.
- Manage the recruitment content calendar to ensure a consistent and professional brand presence.
- Engage with candidate communities online to foster a positive employer reputation.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Journalism, Human Resources, or a related field.
- Proven experience in content writing, social media management, or employer branding.
- Exceptional storytelling skills with a strong command of the English language.
- Familiarity with digital marketing tools and social media analytics platforms.
- Ability to work independently and manage project timelines effectively.
- Strong understanding of recruitment processes and candidate behavior.
- Creative mindset with the ability to turn complex job descriptions into compelling narratives.