Deskripsi Pekerjaan
Are you a trendsetter with a passion for retail and digital storytelling? We are seeking a dynamic and creative Retail Experience & Content Creation Intern to join our team in the heart of Orchard. This is a unique opportunity to bridge the gap between physical retail excellence and digital-first social media marketing.
In this role, you will go beyond traditional retail tasks. You will be the face of our brand on the sales floor while simultaneously capturing the "vibe" that makes our products shine on social platforms like TikTok and Instagram. If you love staying ahead of viral trends and want to build a portfolio that showcases both customer engagement and content production skills, we want to meet you!
You will be working in a fast-paced environment where your creativity is encouraged and your insights into Gen Z consumer behavior are valued. This internship offers a perfect mix of operational retail training and hands-on creative strategy, providing a holistic view of the modern consumer journey.
Tanggung Jawab
- Engage with customers on the shop floor to provide high-quality service and product demonstrations.
- Develop and execute creative content ideas for TikTok, Instagram Reels, and other social media platforms.
- Assist in maintaining store visual merchandising standards to ensure an appealing customer experience.
- Monitor social media trends to identify opportunities for brand participation and viral content creation.
- Support the team with social media administrative tasks, including scheduling posts and community engagement.
- Collect customer feedback and translate it into insights for product improvement and content strategy.
- Participate in team brainstorming sessions to conceptualize seasonal marketing campaigns.
Kualifikasi
- Currently pursuing a Diploma or Degree in Marketing, Communications, Business, or a related field.
- Strong understanding of current social media trends, viral content formats, and influencer culture.
- Excellent verbal communication skills with a customer-centric mindset.
- Basic proficiency in video editing tools (e.g., CapCut, Canva, Adobe Premiere Rush).
- A creative eye for photography, videography, and aesthetic visual presentation.
- Ability to work independently and as part of a collaborative, fast-paced team.
- Reliable, punctual, and enthusiastic about retail operations and brand building.