Deskripsi Pekerjaan
Join Informatics College as a dynamic Sales and Marketing Specialist and drive our brand's growth in the competitive education sector. This pivotal role requires strategic campaign development to boost enrollment, enhance brand visibility, and generate measurable revenue. You'll collaborate with cross-functional teams to craft compelling marketing narratives, analyze market trends, and optimize digital channels. We seek a proactive professional who can transform innovative ideas into actionable plans that resonate with our target audience. At Informatics College, you'll gain exposure to diverse marketing methodologies while contributing to our mission of delivering quality education. This position offers growth opportunities in a dynamic environment where your creativity and analytical skills directly impact business success.
Tanggung Jawab
- Develop and execute integrated marketing campaigns across digital and traditional channels
- Conduct market research to identify opportunities and competitive landscape
- Create engaging content for social media, email, and promotional materials
- Analyze campaign performance metrics and optimize strategies
- Collaborate with sales team to align marketing initiatives with enrollment goals
- Manage budgets and ROI analysis for marketing activities
- Build and maintain partnerships with educational stakeholders
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 1-5 years of experience in sales or marketing campaigns
- Proficiency in digital marketing tools (Google Analytics, CRM)
- Strong analytical skills with data-driven decision-making
- Excellent written and verbal communication abilities
- Experience in education sector or B2B marketing preferred
- Ability to work independently and in cross-functional teams