Deskripsi Pekerjaan
Join PT Awan Kencana Digital as a Sales & Digital Marketing Strategist and drive our brand's growth through innovative digital campaigns. You'll leverage short-form video content and social media platforms to precisely target and engage potential customers, converting interest into measurable sales. This role requires a blend of creative storytelling and data-driven decision-making to optimize marketing funnels and maximize ROI. You'll collaborate with cross-functional teams to develop compelling narratives that resonate with our audience while staying ahead of digital trends. If you're passionate about transforming digital engagement into tangible business results, this is your opportunity to make an impact.
Tanggung Jawab
- Develop and execute omnichannel digital marketing strategies focusing on short-form video content
- Identify target audience segments and create personalized campaigns across social platforms
- Analyze campaign performance metrics to optimize conversion rates and customer acquisition
- Collaborate with creative teams to produce engaging video content for TikTok, Instagram Reels, and YouTube
- Implement SEO and content marketing tactics to enhance brand visibility
- Monitor competitor activities and industry trends to refine marketing approaches
- Build and nurture customer relationships through digital engagement channels
Kualifikasi
- Bachelor's degree in Marketing, Business, or Digital Communications
- 3+ years of experience in digital marketing with proven sales conversion results
- Expertise in social media advertising (Meta, TikTok, YouTube) and video production
- Strong analytical skills using tools like Google Analytics and Facebook Insights
- Creativity in developing viral-worthy short-form video content
- Excellent written and verbal communication skills in both English and Indonesian
- Ability to work independently while collaborating with cross-functional teams