Deskripsi Pekerjaan
About the Role: Converge ICT Solutions is seeking a dynamic and results-driven Segment Marketing Senior Specialist for Partnerships & Programs (Prepaid) to join our growing team in Ortigas, Metro Manila. In this pivotal role, you will be responsible for driving the marketing strategy and execution for our prepaid products, focusing on building and managing strategic partnerships that fuel our growth.
As a Senior Specialist, you will act as the architect behind our prepaid marketing initiatives. You will work closely with cross-functional teams to design campaigns that resonate with our target segments, ensuring our prepaid offerings stand out in a competitive market. If you are passionate about the telecommunications industry and possess a knack for strategic partnership management, this is an excellent opportunity to advance your career with a market leader.
Tanggung Jawab
- Develop and execute comprehensive partnership marketing strategies for Converge's prepaid portfolio.
- Lead the end-to-end marketing lifecycle for new prepaid product launches and feature rollouts.
- Identify, negotiate, and manage relationships with key partners to drive mutual growth.
- Analyze market trends, competitor activities, and consumer behavior to optimize marketing performance.
- Collaborate with sales, product, and digital teams to align marketing initiatives with business objectives.
- Monitor and report on key performance indicators (KPIs) to ensure campaign effectiveness.
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 3-5 years of experience in marketing, with a specific focus on partnerships or B2C campaigns.
- Proven experience in the telecommunications or internet service provider (ISP) industry is highly preferred.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent verbal and written communication skills in English.
- Proficiency in using marketing automation tools, CRM systems, and analytics platforms.