Deskripsi Pekerjaan
Are you a strategic leader with a passion for the dynamic world of social commerce? APEIRON CONSULTANCY Inc is seeking a visionary Senior Brand Manager to spearhead our TikTok livestream e-commerce initiatives. In this pivotal role, you will be the architect behind our brand's presence on the platform, driving not just visibility but tangible sales growth. You will oversee end-to-end operations, from curating high-converting content strategies to managing live events that captivate audiences and convert viewers into loyal customers. Join us to shape the future of digital retail in the Philippines.
Tanggung Jawab
- Develop and execute comprehensive TikTok livestream e-commerce strategies aligned with overall business objectives.
- Manage the full lifecycle of livestream sessions, including scheduling, scripting, set design, and talent coordination.
- Analyze key performance indicators (KPIs) and engagement metrics to optimize content and improve conversion rates.
- Collaborate closely with creative teams to produce visually appealing product showcases and promotional materials.
- Build and maintain strong relationships with influencers and brand partners to amplify reach and engagement.
- Monitor market trends and competitor activities to ensure the brand stays ahead of the curve.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 5-7 years of proven experience in brand management, digital marketing, or e-commerce.
- Strong track record of successfully managing TikTok or social media livestream campaigns with measurable results.
- Excellent analytical skills with the ability to interpret data and drive actionable insights.
- Superb communication and presentation skills, capable of engaging large audiences live.
- Proficiency in social media management tools and analytics platforms.