Deskripsi Pekerjaan
Are you a seasoned wordsmith with a passion for crafting compelling narratives that drive brand engagement? M-Commerce Corporation is seeking a highly skilled and strategic Senior Copywriter to join our dynamic marketing team onsite in the vibrant business district of Bonifacio Global City.
In this pivotal role, you will be the voice of our brand, responsible for developing and executing innovative content strategies that captivate our target audience and solidify our market leadership. You will work closely with creative directors, marketers, and product teams to ensure every piece of copyâfrom website content to campaign materialsâresonates deeply with consumers and aligns perfectly with our core business objectives.
At M-Commerce Corporation, we are at the forefront of the digital retail revolution. As our Senior Copywriter, you will shape perceptions, drive conversions, and elevate the brand narrative across multiple touchpoints. We are looking for a creative leader who can translate complex ideas into clear, persuasive, and engaging copy, maintaining a high standard of excellence in a fast-paced, collaborative environment.
As a senior member of the marketing department, you will take ownership of major projects, mentor junior writers, and ensure brand consistency across all channels. Your day-to-day will involve formulating content strategies closely aligned with brand positioning, managing the editorial calendar, and analyzing content performance to optimize future campaigns. A deep understanding of SEO best practices and the ability to adapt tone and style to various audiences will be key to your success. Your portfolio will showcase a diverse range of work, from punchy social media captions to comprehensive brand manifestos, demonstrating your ability to drive measurable results across various platforms.
If you possess a proven track record of delivering high-impact copy for e-commerce, retail, or technology sectors and are ready to make your mark in a thriving organization, we invite you to submit your application. Join our team in Bonifacio Global City and help us write the next chapter of our success story.
Tanggung Jawab
- Develop and execute comprehensive content strategies that drive brand awareness, engagement, and conversions across all marketing channels.
- Write, edit, and proofread high-impact copy for websites, email campaigns, social media, advertising, and product descriptions.
- Collaborate with creative directors and marketing teams to craft compelling brand stories and messaging frameworks aligned with business goals.
- Conduct market research and audience analysis to identify content opportunities and ensure copy resonates with target demographics.
- Manage the content calendar, ensuring timely delivery of all copy projects while maintaining superior quality standards.
- Optimize all content for SEO, integrating relevant keywords and best practices to maximize organic reach and search visibility.
- Mentor junior copywriters and provide constructive feedback, fostering a high-performance culture of creativity and professional growth.
Kualifikasi
- Bachelorâs degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of professional copywriting experience, with at least 2 years in a senior or lead role.
- Exceptional writing, editing, and proofreading skills with an impeccable command of the English language.
- Proven experience developing successful content strategies, preferably within e-commerce, retail, or technology sectors.
- Strong understanding of SEO principles and experience using content management systems (e.g., WordPress).
- Ability to manage multiple projects simultaneously and thrive in a fast-paced, deadline-driven environment.
- Excellent interpersonal and communication skills, with a collaborative and proactive problem-solving mindset.