Deskripsi Pekerjaan
Join a fast-growing digital marketing agency managing performance-driven campaigns for clients across multiple industries. In this role, you will have the opportunity to leverage your expertise in digital marketing strategies to drive measurable results and growth for our diverse client portfolio. Activa Media is seeking a Senior Digital Marketing Specialist who is passionate about staying ahead of industry trends and implementing innovative marketing solutions.
As a key member of our dynamic team, you will be responsible for developing, executing, and optimizing multi-channel digital marketing campaigns across various platforms. You'll work closely with clients to understand their business objectives and translate them into effective digital marketing strategies. This role offers the chance to work with cutting-edge tools and technologies while collaborating with a team of experienced marketing professionals.
If you're a creative thinker with a data-driven approach to marketing and a proven track record of delivering successful campaigns, we encourage you to apply. Activa Media offers a collaborative work environment, professional development opportunities, and the chance to make a significant impact in the digital marketing landscape.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing
- Manage and optimize paid advertising campaigns on platforms like Google Ads, Facebook Ads, and other relevant channels
- Analyze campaign performance data, generate reports, and provide actionable insights to clients and internal stakeholders
- Collaborate with creative teams to develop compelling marketing content that resonates with target audiences
- Stay current with digital marketing trends, algorithm changes, and industry best practices
- Manage client relationships, understand business objectives, and align marketing strategies with client goals
- Conduct market research and competitor analysis to identify opportunities for campaign optimization
- Mentor junior team members and contribute to the continuous improvement of marketing processes
Kualifikasi
- Bachelor's degree in Marketing, Communications, Business, or related field
- Minimum of 5 years of experience in digital marketing with a focus on performance-driven campaigns
- Proven track record of managing successful digital marketing campaigns across multiple channels
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Experience with marketing automation platforms, CRM systems, and analytics tools
- Excellent communication and presentation skills with the ability to articulate complex concepts clearly
- Certifications in Google Ads, Google Analytics, Facebook Blueprint, or similar are highly desirable
- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment