Deskripsi Pekerjaan
Marina Bay Sands is seeking a visionary Senior Executive to lead our Digital Marketing efforts, with a specific focus on Omnichannel Orchestration. In this key position, you will be responsible for designing and executing seamless marketing strategies that integrate various digital channels to create a unified and personalized guest journey. We are looking for a strategic thinker who can leverage advanced analytics to drive business growth and enhance the luxury experience we are famous for. This role offers a unique chance to work within a landmark organization, influencing how millions of guests interact with our brand across digital platforms.
Your expertise will be crucial in bridging the gap between data insights and creative execution. You will work closely with cross-functional teams to ensure that every digital touchpoint—whether through email, social media, or our website—delivers a consistent and high-quality message. If you are passionate about the intersection of technology and hospitality and possess the skills to orchestrate complex marketing ecosystems, we invite you to apply and become a part of our dynamic team.
Tanggung Jawab
- Design and implement comprehensive omnichannel marketing strategies that align with the company’s business goals.
- Lead cross-functional projects to integrate digital channels, ensuring a unified brand voice and customer experience.
- Analyze complex datasets to identify trends, optimize customer segments, and personalize marketing campaigns.
- Collaborate with creative and content teams to produce high-impact digital assets.
- Manage relationships with third-party vendors and technology partners to enhance marketing capabilities.
- Monitor key performance indicators (KPIs) and produce detailed performance reports for executive stakeholders.
- Stay abreast of emerging digital marketing technologies and industry best practices to maintain a competitive edge.
Kualifikasi
- Proven track record of 5-7 years in digital marketing, with specific experience in omnichannel or CRM marketing.
- Strong analytical mindset with the ability to interpret data and drive strategic decisions.
- Expert knowledge of marketing automation tools (e.g., HubSpot, Salesforce Marketing Cloud) and analytics platforms.
- Excellent project management skills with the ability to manage multiple priorities in a fast-paced environment.
- Strong written and verbal communication skills, capable of influencing stakeholders at all levels.
- Relevant degree in Marketing, Communications, Business Administration, or a related field.
- Passion for luxury hospitality and creating exceptional guest experiences.