Deskripsi Pekerjaan
Are you a social media enthusiast with a passion for creating compelling digital content? MAMEE is seeking a dynamic Senior Executive, Social Media Management to join our vibrant marketing team. As a key player in our digital strategy, you will be responsible for managing and growing the social media presence of our beloved Mister Potato and Corntoz brands.
In this role, you will develop and execute innovative social media campaigns that engage our audience, increase brand awareness, and drive customer loyalty. You'll stay ahead of industry trends, analyze performance metrics, and continuously optimize our social media strategy to maximize reach and engagement. Your creative vision and strategic thinking will be crucial in establishing our brands as leaders in the snack food industry.
Working closely with cross-functional teams, you'll ensure our social media content aligns with overall marketing objectives and brand guidelines. This is an excellent opportunity to make a significant impact on some of Malaysia's most recognized snack brands and showcase your social media expertise in a fast-paced, creative environment.
Tanggung Jawab
- Manage and grow the social media presence of Mister Potato and Corntoz brands across all relevant platforms
- Create engaging, high-quality content including text, images, videos, and stories that resonate with target audiences
- Develop and implement comprehensive social media calendars aligned with marketing campaigns and product launches
- Coordinate with creative teams, marketing departments, and external agencies to ensure timely content delivery
- Monitor industry trends, competitor activities, and emerging social media platforms to identify opportunities
- Track, analyze, and report on social media performance metrics, providing insights for continuous improvement
Kualifikasi
- Bachelor's degree in Marketing, Communications, Digital Media, or related field
- Minimum 3-5 years of experience in social media management, preferably in FMCG or food industry
- Proven track record of growing social media following and engagement for established brands
- Excellent content creation skills with experience in producing compelling visual and written content
- Strong analytical abilities with experience using social media analytics tools and platforms
- Exceptional communication, organizational, and project management skills