Deskripsi Pekerjaan
Are you a strategic communicator with a passion for deep-tech and semiconductor innovation? The Institute of Microelectronics (IME), a premier research institute under the Agency for Science, Technology and Research (A*STAR), is seeking a Senior Manager (Marketing Communications) to elevate our brand presence and thought leadership in the global technology landscape.
In this high-impact role, you will be the voice of our cutting-edge research, bridging the gap between complex engineering breakthroughs and our diverse stakeholder groups, including industry partners, government agencies, and the scientific community. You will craft compelling narratives that showcase how A*STAR’s IME is shaping the future of microelectronics and semiconductor ecosystems. The ideal candidate is a seasoned storyteller, adept at managing integrated marketing campaigns, digital content strategy, and public relations within a fast-paced R&D environment.
Tanggung Jawab
- Develop and execute comprehensive marketing and communications strategies to promote IME’s research capabilities and impact.
- Lead the creation of high-quality content, including press releases, white papers, case studies, and corporate reports.
- Manage end-to-end event marketing for technical workshops, conferences, and high-level industry networking sessions.
- Oversee digital presence, including website optimization, social media engagement, and internal communication initiatives.
- Act as a brand steward, ensuring consistent messaging across all platforms and aligning with A*STAR’s broader corporate objectives.
- Collaborate closely with technical subject matter experts to translate complex research concepts into accessible, engaging formats for diverse audiences.
- Manage media relations and identify opportunities for earned media coverage in major technology and business publications.
Kualifikasi
- Bachelor’s degree in Communications, Marketing, Journalism, or a related field; a background in science or technology is highly advantageous.
- Minimum 8-10 years of experience in corporate communications, marketing, or public relations, preferably within the R&D, deep-tech, or semiconductor sectors.
- Demonstrated ability to simplify complex technical information for non-expert audiences.
- Exceptional command of English, with a portfolio showcasing strong editorial and copywriting skills.
- Proven track record in managing stakeholders, government relations, or large-scale corporate events.
- Proficiency in digital marketing tools, social media management, and content management systems (CMS).
- Strong project management skills with the ability to navigate complex organizational structures and deliver high-quality results under tight deadlines.