Deskripsi Pekerjaan
Join Dyandra Promosindo's dynamic marketing team as a Senior Marketing Communications Officer. This pivotal role requires strategic vision and hands-on execution to amplify our brand presence through high-impact events, concerts, and integrated campaigns. You'll drive end-to-end marketing communications, from conceptualization to implementation, ensuring consistent messaging across all touchpoints. Collaborate with cross-functional teams to align marketing initiatives with business objectives while maintaining brand integrity. The ideal candidate will thrive in fast-paced environments, leveraging data-driven insights to optimize campaign performance and maximize audience engagement. This position offers the opportunity to shape our brand narrative in Indonesia's vibrant entertainment and events industry.
Tanggung Jawab
- Develop comprehensive marketing communication strategies for events, concerts, and brand campaigns
- Execute multi-channel campaigns across digital, print, and experiential platforms
- Coordinate with creative, sales, and production teams to ensure campaign alignment
- Analyze campaign performance metrics and provide actionable insights for optimization
- Manage marketing budgets and resource allocation for communication initiatives
- Monitor industry trends and competitor activities to identify opportunities
- Mentor junior team members and foster collaborative team culture
Kualifikasi
- Bachelor's degree in Marketing, Communications, Business, or related field
- Minimum 5 years of experience in marketing communications with event focus
- Proven track record of successful campaign execution and measurable results
- Strong analytical skills with proficiency in marketing analytics tools
- Excellent written and verbal communication skills in English and Bahasa Indonesia
- Experience managing cross-functional teams and vendor relationships
- Proficiency in Adobe Creative Suite and marketing automation platforms