Deskripsi Pekerjaan
Are you a creative marketing professional with a passion for media and entertainment? So Drama! Entertainment is looking for a dynamic and results-driven Senior Marketing Executive to join our high-performing team. In this role, you will play a pivotal part in crafting compelling campaigns that resonate with our audiences, leveraging both traditional and digital media landscapes.
We offer a flexible hybrid working arrangement, empowering you to balance your professional responsibilities with your personal life while contributing to high-impact projects. If you are an analytical thinker who excels in multi-channel marketing, campaign management, and stakeholder coordination, we want to hear from you.
Join us at our vibrant One North office and help shape the future of entertainment marketing in Singapore.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies across multi-platform media channels.
- Manage end-to-end campaign lifecycles, from conceptualization and budgeting to performance analysis.
- Collaborate with internal creative teams and external agencies to produce high-quality collateral.
- Monitor and report on key marketing performance indicators (KPIs) to drive continuous improvement.
- Oversee social media content calendars and audience engagement strategies.
- Coordinate with stakeholders to ensure brand alignment across all communication touchpoints.
- Identify emerging market trends to keep our content and promotional strategies ahead of the curve.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 3-5 years of experience in marketing, preferably within the media, entertainment, or digital sectors.
- Strong proficiency in digital marketing tools, including Google Analytics, SEO/SEM principles, and social media management platforms.
- Excellent verbal and written communication skills in English.
- Proven ability to manage multiple projects simultaneously under tight deadlines.
- Experience in managing agency relationships and external vendors.
- Analytical mindset with the ability to translate data into actionable marketing insights.