Deskripsi Pekerjaan
Are you a dynamic marketing professional looking to make a significant impact in a fast-growing environment? Klanggroup is seeking an experienced and creative Senior Marketing Executive to join our expanding team in Setia Alam. In this role, you will be the driving force behind our brand's presence, blending innovative digital strategies with proven traditional marketing techniques to engage our audience effectively.
We are looking for a visionary individual who thrives on challenges and is passionate about building brand equity. You will have the opportunity to lead integrated campaigns, analyze market trends, and collaborate with a talented team to push the boundaries of our market reach. If you are a results-oriented marketer with a flair for storytelling and a data-driven mindset, we want to hear from you.
At Klanggroup, we foster a culture of growth, creativity, and excellence. Join us on our exciting journey to shape the future of our brand and advance your professional career in a supportive and high-performance environment.
Tanggung Jawab
- Develop and execute comprehensive 360-degree marketing strategies integrating digital and traditional media channels.
- Manage social media platforms, including content calendar planning, community engagement, and performance analysis.
- Plan and oversee offline marketing initiatives, including events, print collateral, and retail activations.
- Monitor and analyze campaign performance metrics to provide actionable insights for continuous optimization.
- Coordinate with internal teams and external agencies to ensure consistent brand messaging across all platforms.
- Manage marketing budgets effectively to ensure maximum ROI on all promotional activities.
- Conduct market research to identify new opportunities, competitor activities, and consumer behavioral trends.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 3-5 years of experience in a marketing role, with exposure to both digital and traditional marketing.
- Proficiency in digital marketing tools (Google Analytics, Meta Business Suite, SEO/SEM principles).
- Strong project management skills with the ability to handle multiple campaigns simultaneously.
- Excellent verbal and written communication skills in English and Malay.
- Creative thinker with an analytical approach to problem-solving and campaign evaluation.
- Proven ability to work independently and as part of a collaborative, fast-paced team.