Deskripsi Pekerjaan
Join Ji Mei Flowers, a dynamic leader in Singapore's floral industry, as we expand our market presence! We're seeking a results-driven Senior Marketing Executive (Growth & Merchandising) to spearhead our growth initiatives and elevate our merchandising strategies. This pivotal role combines creative marketing execution with data-driven decision-making to drive customer acquisition, brand loyalty, and revenue growth.
As a key member of our marketing team, you'll develop innovative campaigns that resonate with our diverse clientele while optimizing product merchandising to maximize sales potential. You'll collaborate with cross-functional teams to align marketing efforts with business objectives, leveraging market insights to identify untapped opportunities. Ji Mei Flowers offers a vibrant, growth-oriented environment where your strategic vision will directly impact our market leadership position.
We provide comprehensive benefits, competitive compensation, and clear pathways for career advancement. If you're passionate about transforming marketing challenges into measurable growth and ready to contribute to a beloved Singaporean brand, we invite you to apply and help shape our future success.
Tanggung Jawab
- Develop and execute data-driven marketing strategies to drive customer acquisition and retention
- Optimize product merchandising across physical and digital channels to maximize sales conversion
- Analyze market trends and consumer behavior to identify growth opportunities and competitive advantages
- Manage end-to-end campaign lifecycle from ideation to performance analysis and reporting
- Collaborate with sales and product teams to align marketing initiatives with merchandising goals
- Monitor KPIs and ROI metrics to continuously refine marketing approaches
- Lead cross-functional projects to enhance brand visibility and market penetration
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or related field (Master's preferred)
- Minimum 5 years of experience in marketing with proven growth and merchandising expertise
- Strong analytical skills with proficiency in marketing analytics tools (Google Analytics, CRM systems)
- Experience developing and executing multi-channel marketing campaigns
- Deep understanding of Singapore's retail and consumer market dynamics
- Excellent project management and stakeholder collaboration abilities
- Creative problem-solving mindset with ability to translate data into actionable strategies