Deskripsi Pekerjaan
Join MediaCorp, Singapore's leading media conglomerate, as a Senior Marketing Manager within our high-impact Marketing Solutions Team. This is a pivotal role for a strategic thinker who thrives on driving revenue growth through innovative, client-centric marketing initiatives.
As a Senior Marketing Manager, you will be the bridge between our creative capabilities and our clients' business objectives. You will lead the development of integrated marketing campaigns, leverage data-driven insights to refine our go-to-market strategies, and collaborate with cross-functional teams to deliver solutions that stand out in a competitive media landscape. We are looking for a visionary leader who is passionate about storytelling, brand positioning, and accelerating commercial success.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies that align with MediaCorp's revenue goals and client needs.
- Lead the end-to-end management of integrated marketing campaigns, ensuring seamless execution across digital and traditional media channels.
- Collaborate with sales and creative teams to craft compelling, client-centric proposals and solutions that demonstrate value.
- Analyze market trends, competitor activity, and campaign performance metrics to optimize marketing ROI and strategy.
- Manage key stakeholder relationships and provide strategic guidance to ensure high-quality delivery of solutions.
- Mentor junior marketing team members and foster a culture of innovation and collaboration.
- Ensure brand consistency across all marketing collateral and customer touchpoints.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 6-8 years of experience in marketing management, preferably within the media, advertising, or tech industries.
- Proven track record of developing successful, revenue-generating marketing campaigns.
- Strong analytical skills with proficiency in data visualization tools and market research methodologies.
- Excellent communication, interpersonal, and presentation skills to influence stakeholders at all levels.
- Deep understanding of the Singapore media landscape and current digital marketing trends.
- Ability to thrive in a fast-paced environment and manage multiple projects simultaneously with a results-oriented mindset.