Deskripsi Pekerjaan
Are you a data-driven SEO expert with a track record of scaling organic traffic? Activa Media is seeking a high-caliber Senior SEO Strategist to lead our organic growth initiatives. In this pivotal role, you will be the architect behind our clients' search visibility, blending technical precision with creative content strategy to deliver measurable business results.
We are looking for a strategic thinker who thrives in a fast-paced environment and possesses deep expertise in search engine algorithms, performance analytics, and growth hacking. You will work closely with our marketing and technical teams to identify high-impact opportunities, optimize site architecture, and drive sustainable growth in a competitive digital landscape.
Tanggung Jawab
- Develop and execute comprehensive SEO strategies that align with client business objectives and target KPIs.
- Conduct in-depth technical site audits, identifying and resolving crawlability, indexing, and site architecture issues.
- Lead keyword research and topic clustering initiatives to dominate industry-specific search intent.
- Collaborate with content teams to produce high-value, SEO-optimized assets that improve authority and user engagement.
- Monitor and analyze organic performance metrics using Google Search Console, GA4, and leading industry tools (Ahrefs, Semrush, etc.).
- Stay ahead of search engine algorithm updates, proactively adjusting strategies to maintain and improve rankings.
- Present clear, actionable reports to stakeholders, translating complex data into insights that demonstrate clear ROI.
Kualifikasi
- Minimum 5+ years of dedicated experience in SEO, with a proven track record of scaling organic growth for B2B or B2C brands.
- Expert-level proficiency with SEO tools including Google Analytics 4, Google Search Console, Ahrefs, Semrush, and Screaming Frog.
- Strong understanding of HTML, CSS, and JavaScript as they relate to SEO and site performance.
- Deep knowledge of link-building strategies, content optimization, and local SEO best practices.
- Exceptional analytical skills with the ability to turn large datasets into strategic roadmaps.
- Strong communication and project management skills, with the ability to manage multiple client accounts simultaneously.
- A proactive mindset with a genuine passion for digital marketing trends and algorithm evolution.