Deskripsi Pekerjaan
Join our dynamic team as a Senior Social Media Executive and become the digital voice of Dino AI across Southeast Asia! This pivotal role requires you to develop and execute innovative social media strategies that drive brand awareness, engagement, and conversion across TikTok, Instagram, and YouTube. You'll be responsible for creating compelling content calendars, analyzing performance metrics, and optimizing campaigns to maximize reach in this high-growth region. The ideal candidate will bring fresh ideas to our digital ecosystem while maintaining brand consistency and fostering community growth. If you're passionate about emerging trends in social media and thrive in fast-paced environments, this opportunity offers a platform to make significant impact.
Tanggung Jawab
- Develop and implement comprehensive social media strategies for TikTok, Instagram, and YouTube targeting Southeast Asian markets
- Create engaging content calendars with original multimedia assets (videos, graphics, stories)
- Monitor and analyze campaign performance metrics to optimize reach and engagement
- Manage community engagement, respond to comments, and foster brand loyalty
- Collaborate with cross-functional teams to align social initiatives with marketing goals
- Stay updated on platform algorithm changes and emerging social media trends
- Prepare monthly performance reports with actionable insights for stakeholders
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of experience managing social media for major platforms (TikTok, Instagram, YouTube)
- Proven track record of growing social communities and increasing engagement rates
- Strong analytical skills with experience using social media analytics tools
- Exceptional content creation skills including video editing and graphic design
- Deep understanding of Southeast Asian digital landscape and cultural nuances
- Ability to work in a fast-paced environment with multiple projects
- Fluency in English and proficiency in at least one Southeast Asian language