Deskripsi Pekerjaan
Join Procter & Gamble as a Social Commerce Manager and drive transformative growth in our digital ecosystem! This pivotal role empowers you to identify and capitalize on emerging business opportunities while collaborating with cross-functional teams to integrate social commerce strategies across our renowned brands. You'll spearhead end-to-end social media campaigns, optimize customer journeys across platforms, and leverage data-driven insights to maximize ROI. If you're passionate about bridging social media engagement with commercial success, this role offers unparalleled opportunities to shape the future of digital retail within a global FMCG leader.
Tanggung Jawab
- Develop and execute end-to-end social commerce strategies across all digital platforms
- Collaborate with marketing, sales, and product teams to align social initiatives with business objectives
- Identify and capitalize on emerging commerce opportunities through social channels
- Analyze campaign performance data to optimize conversion rates and customer engagement
- Manage social media advertising budgets and ROI tracking
- Lead cross-functional projects integrating social commerce into omnichannel experiences
- Monitor industry trends and competitive landscape to inform strategy evolution
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 5+ years of experience in social commerce, digital marketing, or e-commerce
- Proven track record of driving sales through social platforms (Facebook, Instagram, TikTok, etc.)
- Expertise in social media analytics tools and performance metrics
- Strong project management skills with cross-functional collaboration experience
- Deep understanding of consumer behavior in digital commerce environments
- Experience with social commerce tools (Shopify, Shopify Plus, etc.)