Deskripsi Pekerjaan
Are you a social media enthusiast with a passion for food and creativity? Yew Kee Group, a leading name in the F&B industry, is looking for a talented Social Media Creative to join our marketing team at our Woodlands headquarters. As a Social Media Creative, you will be responsible for managing and growing our presence on Instagram and TikTok, two of the most dynamic platforms in the digital space. You will create visually appealing and engaging content, from short-form videos to trend-driven posts, that showcases our brand's unique offerings and values.
In this role, you will work closely with our marketing team to develop content strategies that align with our business goals. You will identify and collaborate with key opinion leaders (KOLs) to amplify our reach and build authentic connections with our audience. Staying on top of the latest social media trends and platform updates will be crucial to ensure our content remains relevant and impactful. You will also analyze performance metrics to optimize content and improve engagement rates.
We are looking for someone who is creative, proactive, and has a strong understanding of the F&B industry. If you have a portfolio of successful social media campaigns and a deep love for all things food, we want to hear from you. We offer a competitive salary, opportunities for growth, and a collaborative work environment where your ideas are valued. You'll have access to the latest tools and resources to bring your creative visions to life. If you're ready to make your mark in the F&B digital space, this is the perfect opportunity for you. Join Yew Kee Group and take your career to the next level, while playing a key role in driving brand growth and customer loyalty. Apply now and let's create something amazing together!
Tanggung Jawab
- Develop and execute social media content strategies for Instagram and TikTok to drive brand awareness and engagement.
- Create high-quality, on-trend video content that resonates with target audiences and reflects the brand's identity.
- Identify and manage relationships with KOLs and influencers to expand brand reach and credibility.
- Stay updated with the latest social media trends, features, and best practices to ensure content freshness.
- Monitor and analyze social media performance metrics, providing insights and recommendations for optimization.
- Collaborate with the marketing team to align content with overall campaigns and promotions.
- Engage with the online community, responding to comments and messages to foster a loyal following.
- Assist in brainstorming and creative concept development for brand initiatives.
Kualifikasi
- Minimum 2 years of experience in social media management, content creation, or a related role, preferably in F&B or lifestyle.
- Proven track record of creating engaging content for Instagram and TikTok, with a portfolio of examples.
- Strong video production and editing skills using tools like Adobe Premiere Pro, Final Cut Pro, or CapCut.
- Excellent understanding of social media analytics and ability to translate data into actionable strategies.
- Creative mindset with a keen eye for visual aesthetics and storytelling.
- Strong communication and collaboration skills to work with cross-functional teams and external partners.
- Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.
- Passion for food and familiarity with the F&B industry is a plus.