Deskripsi Pekerjaan
Are you a creative strategist passionate about transforming brands into household names? Farm Fresh Milk Incorporated seeks a dynamic Social Media Lead to elevate our digital presence and drive brand engagement across social platforms. As the architect of our social media strategy, you'll craft compelling, trend-driven content that resonates with diverse audiences while establishing Farm Fresh Milk as a leader in the dairy industry.
You'll spearhead innovative campaigns that blend storytelling with data-driven insights, fostering authentic connections with our community. This role requires a blend of creative vision, analytical rigor, and strategic leadership to navigate the ever-evolving social media landscape. Join us to shape the future of dairy marketing and make a tangible impact on our brand's growth trajectory.
Tanggung Jawab
- Develop and execute comprehensive social media strategies across all platforms (Facebook, Instagram, TikTok, LinkedIn)
- Create engaging content calendars with original text, graphics, videos, and interactive elements
- Analyze performance metrics to optimize content strategy and maximize reach/engagement
- Monitor industry trends and competitor activities to identify opportunities
- Manage community engagement, responding to comments and messages promptly
- Collaborate with marketing team to align social initiatives with broader campaigns
- Lead social media budget planning and resource allocation
- Generate monthly performance reports with actionable insights
Kualifikasi
- Bachelor's degree in Marketing, Communications, Digital Media, or related field
- 5+ years of progressive social media management experience
- Proven track record of growing brand awareness and engagement
- Expertise in social media analytics tools (Meta Business Suite, Google Analytics)
- Strong portfolio demonstrating successful content campaigns
- Excellent written and verbal communication skills
- Ability to manage multiple projects in fast-paced environment
- Experience leading social media teams or freelancers