Deskripsi Pekerjaan
Are you a creative strategist with a passion for community building? Skills Development Academy is looking for a dynamic Social Media Manager to join our growing marketing team in Paya Lebar. In this role, you will be the voice of our brand, responsible for crafting compelling narratives that resonate with our audience and driving meaningful engagement across all social platforms.
The ideal candidate is an expert in page-building and community management. You will have the creative freedom to experiment with content trends, analyze performance metrics, and build a vibrant online community that supports our mission of educational excellence. If you thrive in a fast-paced environment and know how to turn followers into brand advocates, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive social media strategies to increase brand awareness and engagement.
- Manage the day-to-day operations of all social media channels, including content scheduling and publishing.
- Build and nurture online communities through active interaction, timely responses, and moderation.
- Collaborate with the design team to create high-quality, visually appealing content (graphics, reels, and copy).
- Monitor, analyze, and report on key performance indicators (KPIs) to optimize content strategy.
- Stay up-to-date with the latest social media trends, platform updates, and digital marketing best practices.
- Manage paid social advertising campaigns to drive lead generation and conversion targets.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 2-3 years of proven experience in social media management or community building.
- Strong portfolio demonstrating successful page growth and high-engagement campaigns.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, or Sprout Social).
- Excellent copywriting and storytelling skills with a keen eye for design.
- Strong analytical skills with the ability to interpret data and translate insights into action.
- Ability to work independently and collaboratively in a fast-paced environment.