Deskripsi Pekerjaan
LifeTree Biotech, a frontrunner in the health and biotechnology industry, is on the hunt for a talented and passionate Social Media Marketing Content Creator to join our vibrant team in Kepong, Kuala Lumpur. This is an incredible opportunity to shape the digital narrative of a brand dedicated to innovative wellness solutions.
As our Social Media Marketing Content Creator, you will be the architect of our digital presence. You will develop and execute cutting-edge social media strategies across key platforms including Facebook, Instagram, TikTok, and LinkedIn. Your primary mission is to increase brand visibility, foster a highly engaged online community, and drive meaningful traffic that converts to loyal customers.
We are looking for a creative powerhouse who can juggle multiple hats: content creator, copywriter, video editor, and data analyst. You will be responsible for conceptualizing and producing high-quality visual assets and compelling copy that cuts through the noise. You will track key performance metrics, analyze consumer behavior, and continuously optimize our content strategy to ensure maximum impact and ROI.
Why You'll Love Working Here:
- Dynamic Culture: Join a team that values creativity, innovation, and a proactive mindset.
- Impactful Work: Your content will directly contribute to educating and improving the health of our community.
- Great Benefits Package: We offer a comprehensive benefits suite including Annual Leave, Medical & Hospitalization Leave, EPF, SOCSO, EIS, and an Annual Performance Bonus.
- Work-Life Balance: Enjoy 5 working days per week, staff meals, and public holidays.
- Growth Opportunities: We invest in our people and provide the tools and resources to help you excel in your marketing career.
If you are a trend-spotter, a storyteller, and a results-driven marketer ready to make a significant impact in the biotechnology field, we want to hear from you. Take the next step in your career and join LifeTree Biotech today!
Tanggung Jawab
- Develop and execute a comprehensive social media content strategy across platforms (Facebook, Instagram, TikTok, LinkedIn, etc.) to drive brand awareness and engagement.
- Create high-quality, visually appealing content including graphics, short-form videos, and copywriting that aligns with LifeTree Biotech's brand voice and values.
- Manage the day-to-day scheduling, posting, and monitoring of social media content calendar.
- Engage with our online community, responding to comments and messages in a timely and professional manner.
- Analyze social media performance metrics (ROI, KPIs) and prepare regular reports to refine strategy and optimize content for better results.
- Collaborate with the marketing team to align social media campaigns with overall marketing initiatives and product launches.
- Stay up-to-date with the latest social media trends, tools, and best practices to keep our brand at the forefront of digital innovation.
- Conduct market research to understand target audience preferences and competitor activities.
Kualifikasi
- Diploma or Bachelor's degree in Marketing, Communications, Media Studies, or a related field.
- Minimum of 2-3 years of experience in a social media or content creation role, preferably within the FMCG, health, or biotechnology sectors.
- Proven portfolio of creative content showcasing exceptional writing, photography, and video editing skills.
- Proficiency in social media management tools (e.g., Meta Business Suite, Hootsuite, Buffer) and analytics platforms.
- Strong understanding of SEO principles and how they apply to social media content.
- Excellent command of English and Bahasa Malaysia, both written and spoken.
- Highly creative with a keen eye for detail and aesthetics.
- Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.