Deskripsi Pekerjaan
Are you a creative storyteller with a passion for digital trends? Brandfinity is looking for a dynamic Social Media Marketing Specialist to join our high-energy team in Cheras, Kuala Lumpur. If you live and breathe social media and have a knack for turning brand visions into engaging digital realities, we want to meet you.
In this role, you won't just be posting content—you will be building real campaigns, experimenting with new formats, and growing your professional skills alongside industry experts. We provide the platform for you to innovate, connect with audiences, and help brands find their unique voice in a crowded digital space. Join us and help bring brands to life.
Tanggung Jawab
- Develop, implement, and manage social media strategies across multiple platforms (Instagram, TikTok, Facebook, LinkedIn).
- Create, curate, and schedule high-quality multimedia content including graphics, reels, and copy.
- Monitor social media trends, tools, and applications to stay ahead of the curve in the digital landscape.
- Engage with the community by responding to comments and building brand loyalty through proactive interaction.
- Analyze campaign performance metrics and provide actionable insights for continuous improvement.
- Collaborate with the creative team to brainstorm fresh concepts for brand awareness and lead generation.
- Manage monthly social media content calendars and ensure consistency in brand voice.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- 1–3 years of hands-on experience in social media management or digital content creation.
- Proficiency in design tools such as Canva, Adobe Creative Suite (Photoshop/Illustrator), or CapCut.
- Excellent copywriting skills with the ability to adapt tone and voice for different platforms.
- Strong understanding of social media algorithms and best practices for organic growth.
- Analytical mindset with the ability to interpret data from social analytics platforms (e.g., Meta Business Suite).
- Creative, proactive, and able to work effectively in a fast-paced environment.