Deskripsi Pekerjaan
Join Katamata's dynamic marketing team as a Social Media Specialist! We're seeking a creative and data-driven professional to elevate our brand's digital presence. In this role, you'll develop and execute cutting-edge social media strategies that drive engagement, build brand loyalty, and expand our online community. You'll stay ahead of industry trends, analyze competitor activities, and transform insights into compelling campaigns that resonate with our target audience. If you're passionate about storytelling, analytics, and digital innovation, this is your chance to make a measurable impact in a fast-paced environment.
Tanggung Jawab
- Develop and implement comprehensive social media strategies across all platforms
- Create engaging content (text, images, videos) aligned with brand guidelines
- Monitor and analyze social media performance metrics to optimize campaigns
- Track competitor activities and industry trends to identify opportunities
- Manage community engagement and respond to customer inquiries promptly
- Collaborate with marketing team on integrated campaigns
- Prepare monthly performance reports with actionable insights
- Manage social media advertising budgets and ROI analysis
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of proven social media management experience
- Expertise in major platforms (Instagram, Facebook, LinkedIn, TikTok)
- Strong analytical skills with proficiency in social media analytics tools
- Exceptional written and verbal communication skills
- Proficiency in graphic design software (Canva, Adobe Creative Suite)
- Data-driven mindset with experience in A/B testing
- Ability to work independently and manage multiple projects