Deskripsi Pekerjaan
Join Aroma Prima Livindo's innovative marketing team as a Social Media Specialist! This dynamic role requires you to transform market insights into compelling digital content strategies. You'll conduct comprehensive research to identify trending topics, analyze audience behaviors, and develop creative concepts that drive engagement across all digital platforms. As a key player in our digital ecosystem, you'll craft and manage consistent, high-quality content for websites, social media channels, and online campaigns that elevate our brand presence.
We're seeking a strategic thinker who can balance creativity with analytics to optimize content performance. You'll collaborate with cross-functional teams to align messaging with business objectives while maintaining authentic brand voice. If you're passionate about digital storytelling and thrive in fast-paced environments, this position offers the perfect opportunity to make measurable impact in Indonesia's competitive marketing landscape.
Tanggung Jawab
- Conduct market research and audience analysis to generate data-driven content concepts
- Create, edit, and publish engaging content across web and social media platforms
- Develop and execute comprehensive social media strategies aligned with brand goals
- Monitor digital channels, respond to audience interactions, and foster community engagement
- Analyze performance metrics and optimize content based on KPIs and trends
- Collaborate with design teams to ensure visual consistency across all digital assets
- Stay current with social media algorithms and platform-specific best practices
Kualifikasi
- Bachelor's degree in Marketing, Communications, Digital Media, or related field
- Minimum 2 years of professional social media management experience
- Proven ability to create engaging content across multiple platforms (Instagram, Facebook, etc.)
- Strong analytical skills with experience using social media analytics tools
- Excellent written communication and creative storytelling abilities
- Proficiency in content scheduling tools (e.g., Buffer, Hootsuite) and graphic design software
- Ability to work collaboratively in cross-functional teams and meet deadlines
- Understanding of SEO principles and content optimization techniques