Deskripsi Pekerjaan
Are you a creative storyteller with a pulse on the latest digital trends? SATEX Group is looking for a passionate and data-driven Social Media Specialist to join our dynamic team in Bandung. In this role, you will be the voice of our brand across all social platforms, crafting engaging content that resonates with our audience and drives meaningful community growth.
You will play a pivotal role in shaping our digital identity, executing high-impact campaigns, and analyzing performance metrics to optimize our strategy. We are looking for an individual who is not just a content creator, but a strategist who understands the intersection of branding, engagement, and conversion.
If you thrive in a fast-paced environment and have a knack for turning insights into viral moments, we want to meet you.
Tanggung Jawab
- Develop, implement, and manage social media strategies to increase brand awareness and engagement.
- Create high-quality, relevant, and consistent content (text, image, and video) for Instagram, TikTok, Facebook, and LinkedIn.
- Monitor and engage with the community by responding to comments and messages in a professional, brand-aligned tone.
- Collaborate with the design and marketing teams to produce creative campaigns and promotional materials.
- Stay up-to-date with the latest social media best practices, digital trends, and platform algorithm changes.
- Track, analyze, and report on social media performance metrics to optimize ROI and reach.
- Manage the social media content calendar to ensure timely publication of all assets.
Kualifikasi
- Proven experience as a Social Media Specialist, Community Manager, or similar role.
- Strong understanding of social media platforms, including algorithms, analytics, and advertising tools.
- Excellent copywriting and editing skills in both Bahasa Indonesia and English.
- Proficiency in graphic design or video editing tools (e.g., Canva, CapCut, Adobe Creative Suite).
- Analytical mindset with the ability to interpret data and generate actionable insights.
- Ability to multitask, prioritize projects, and meet tight deadlines in a collaborative environment.
- A creative thinker with a proactive attitude and a passion for digital storytelling.