Deskripsi Pekerjaan
We are seeking a creative and dynamic Social Media Specialist to elevate our brand's digital presence. In this engaging part-time role, you'll demonstrate our company's brand and services through innovative, interactive content strategies that captivate audiences across social platforms. You'll develop compelling campaigns that drive engagement, build community, and enhance brand visibility while staying ahead of digital marketing trends. This position offers the flexibility of remote work while allowing you to make a tangible impact on our marketing initiatives and connect with customers in meaningful ways.
As a key member of our marketing team, you'll craft visually appealing content, manage multiple social channels, and analyze performance metrics to optimize reach. You'll collaborate with cross-functional teams to ensure brand consistency and leverage emerging platforms to expand our digital footprint. If you're passionate about storytelling through social media and have a knack for creating viral-worthy content, this role offers the perfect blend of creativity and strategy to showcase your talents.
Tanggung Jawab
- Develop and execute engaging social media content strategies across platforms (Instagram, Facebook, LinkedIn)
- Create compelling visual and written content that reflects brand identity and drives interaction
- Monitor social media trends and competitor activities to identify growth opportunities
- Manage community engagement through prompt responses and interactive campaigns
- Analyze performance metrics using analytics tools to refine content strategy
- Collaborate with marketing team to align social initiatives with broader campaigns
- Optimize posting schedules for maximum audience reach and engagement
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of proven social media management experience
- Proficiency in content creation tools (Canva, Adobe Creative Suite)
- Strong understanding of social media analytics and KPIs
- Excellent written and verbal communication skills in English and Indonesian
- Creative mindset with ability to generate innovative campaign ideas
- Experience with social media advertising platforms (Facebook Ads, Instagram Ads)
- Ability to work independently and manage multiple projects simultaneously