Deskripsi Pekerjaan
Join our dynamic team as a Social Media Specialist where you'll craft compelling digital experiences for our retail product portfolio. This role is perfect for creative professionals who thrive in the fast-paced world of e-commerce and consumer engagement. You'll develop and execute strategic social media campaigns across platforms like Instagram, Facebook, and TikTok, driving brand awareness and customer loyalty. Our ideal candidate combines analytical rigor with creative flair, leveraging data insights to optimize content performance and ROI. Collaborate closely with marketing and product teams to align campaigns with seasonal promotions and product launches. If you're passionate about transforming social media trends into measurable business growth, we want to hear from you!
Apply Now: Submit your updated resume in MS format via the Apply Now button or email directly to [email protected].
Tanggung Jawab
- Develop and implement comprehensive social media strategies for retail product lines
- Create engaging visual and written content (posts, stories, videos) aligned with brand voice
- Monitor social media trends and competitor activities to identify opportunities
- Manage community engagement, responding to comments and messages promptly
- Analyze campaign performance metrics and prepare monthly reports
- Coordinate with design team for asset creation and campaign visuals
- Execute paid social media advertising campaigns with budget optimization
- Collaborate with marketing team on cross-channel promotional initiatives
Kualifikasi
- Diploma in Marketing, Communications, Digital Media, or related field
- Minimum 2 years of social media management experience, preferably in retail/e-commerce
- Proficiency in social media analytics tools (e.g., Facebook Insights, Google Analytics)
- Strong portfolio demonstrating content creation and campaign success
- Excellent written communication skills with attention to detail
- Basic graphic design knowledge (Canva, Adobe Creative Suite)
- Experience with social media scheduling tools (e.g., Hootsuite, Buffer)
- Ability to work independently and manage multiple projects simultaneously