Deskripsi Pekerjaan
Are you a visionary marketing leader looking to make a significant impact in a dynamic environment? A7 Recruitment is seeking a high-caliber Sr. Manager Marketing to join our team in Cebu City. In this pivotal role, you will act as a strategic driver of our business growth, overseeing the end-to-end marketing lifecycle from brand positioning to tactical execution.
The ideal candidate will possess a deep understanding of market trends, consumer behavior, and data-driven marketing strategies. You will be responsible for elevating our market presence, managing multi-channel campaigns, and mentoring a talented team to achieve ambitious business objectives. If you are a results-oriented leader with a passion for creative storytelling and analytical rigor, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies that align with overarching business goals.
- Lead and mentor the marketing team to foster a culture of creativity, excellence, and performance.
- Oversee multi-channel integrated campaigns including digital, social media, content, and traditional channels.
- Analyze market trends and consumer data to identify new growth opportunities and optimize campaign ROI.
- Collaborate cross-functionally with sales, product, and operations teams to ensure brand consistency.
- Manage the annual marketing budget, ensuring cost-effective allocation across all initiatives.
- Define and track key performance indicators (KPIs) to report on campaign success and operational efficiency.
- Drive brand awareness initiatives that strengthen market position and customer engagement.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 7-10 years of progressive marketing experience, with at least 3 years in a management role.
- Proven track record of managing end-to-end integrated marketing campaigns.
- Expertise in digital marketing tools, CRM platforms, and marketing automation software.
- Strong analytical skills with the ability to translate data into actionable business insights.
- Excellent leadership and communication skills, with the ability to influence stakeholders at all levels.
- Deep understanding of the Philippine market landscape and consumer demographics.
- Creative mindset combined with a high degree of organizational and project management discipline.