Deskripsi Pekerjaan
Join Loan Market as a Supervisor Marcom and lead our marketing communications strategy to drive brand growth and market visibility. This pivotal role requires a strategic thinker with hands-on experience in integrated marketing campaigns, brand management, and public relations. You'll leverage cutting-edge digital marketing tools including SEO/SEM optimization and social media advertising to amplify our reach. Proficiency in design software like Canva, CapCut, and Adobe Creative Suite is essential for creating compelling visual content that resonates with our target audience. As a team leader, you'll orchestrate cross-functional campaigns while mentoring junior staff to ensure consistent brand messaging across all channels. This position offers the opportunity to shape Loan Market's market presence through data-driven decisions and innovative communication tactics.
Tanggung Jawab
- Develop and execute integrated marketing communications strategies aligned with business objectives
- Oversee brand management, PR initiatives, and digital marketing campaigns (SEO/SEM, social media ads)
- Lead creative content production using design tools (Canva, CapCut, Adobe Creative Suite)
- Manage and mentor marketing team members to ensure campaign excellence
- Analyze market trends and campaign performance to optimize ROI
- Collaborate with sales and product teams for cohesive messaging
- Monitor competitor activities and industry best practices
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 3 years in marketing communications, brand management, or PR role
- Proven expertise with SEO/SEM tools and social media advertising platforms
- Advanced proficiency in design software (Canva, CapCut, Adobe Creative Suite)
- Strong leadership experience with team management responsibilities
- Excellent analytical skills with ability to interpret campaign metrics
- Exceptional communication and presentation abilities