Deskripsi Pekerjaan
Are you ready to shape the future of e-commerce on the world's fastest-growing social media platform? We are seeking a creative and results-driven TikTok Content & Shop Specialist to join the team at Hao Yi Kang Sdn Bhd. In this role, you will be the face of our brand, driving sales through engaging short-form video content and high-energy LIVE selling sessions. You will manage our TikTok Shop ecosystem, ensuring a seamless shopping experience for our customers while maximizing our brand visibility and revenue growth.
You will have the opportunity to experiment with trends, create viral-worthy content, and directly impact our bottom line. If you have a passion for digital marketing, a keen eye for aesthetics, and the ability to connect with an audience in real-time, we want to hear from you!
Tanggung Jawab
- Manage and optimize the TikTok Shop account, including product listings, pricing, and inventory updates.
- Plan, script, and produce high-quality short-form video content (15s - 60s) that aligns with current trends and brand voice.
- Host interactive LIVE selling sessions to drive product demos, answer customer queries, and close sales in real-time.
- Analyze performance metrics, including view counts, engagement rates, and conversion rates, to refine content strategies.
- Collaborate with the creative team to develop visual assets and promotional campaigns.
- Stay updated with TikTok algorithm changes and emerging e-commerce trends to keep the brand ahead of the competition.
- Engage with the community through comments, DMs, and user-generated content to foster brand loyalty.
Kualifikasi
- Minimum 1-2 years of experience in social media content creation, specifically on TikTok or Instagram Reels.
- Proven experience in LIVE streaming and e-commerce sales, preferably in the fashion, lifestyle, or FMCG sector.
- Strong command of the English language with the ability to speak clearly and confidently on camera.
- Basic knowledge of video editing tools (e.g., CapCut, InShot, or Adobe Premiere) is highly preferred.
- Self-motivated, creative, and able to work independently in a fast-paced environment.
- Strong understanding of digital marketing funnels and customer retention strategies.
- Relevant degree or diploma in Marketing, Communications, or Business is an advantage.