Deskripsi Pekerjaan
Join Bintang Inter Global as a Trade Marketing Executive and become the driving force behind our brand's visibility and sales growth in competitive retail landscapes. In this strategic role, you'll develop and execute innovative trade marketing initiatives that bridge the gap between our products and consumers. You'll analyze market trends, design impactful promotional campaigns, and optimize distribution channels to maximize ROI. This position requires a blend of analytical rigor and creative execution to enhance brand positioning while meeting sales targets. Collaborate closely with sales teams to ensure seamless campaign implementation, monitor performance metrics, and adapt strategies based on real-time market feedback. If you're passionate about transforming consumer insights into tangible business results, we invite you to shape the future of trade marketing with us.
Tanggung Jawab
- Develop comprehensive trade marketing strategies for modern trade (MT) and general trade (GT) channels
- Design and execute promotional campaigns aligned with brand objectives and sales targets
- Analyze sales data and market trends to identify growth opportunities
- Collaborate with sales teams to ensure marketing initiatives drive channel performance
- Monitor campaign effectiveness and optimize tactics based on performance metrics
- Manage trade marketing budgets and ensure cost-efficient resource allocation
- Build and maintain strong relationships with key retail partners and distributors
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or related field
- Minimum 3 years of experience in trade marketing or sales analysis
- Proven ability to develop and implement GT/MT promotional strategies
- Strong analytical skills with experience in sales data interpretation
- Proficiency in marketing analytics tools and CRM platforms
- Excellent communication and negotiation skills with stakeholders
- Ability to work in fast-paced environments with tight deadlines