Deskripsi Pekerjaan
Join Training and Marketing Professionals Inc. as a Trade Marketing Specialist and become a key driver of our brand's success in the competitive FMCG landscape. We're seeking a dynamic professional to develop and execute innovative trade marketing strategies that enhance brand visibility, drive sales growth, and strengthen retailer partnerships. In this role, you'll collaborate with cross-functional teams to design impactful in-store promotions, manage trade campaigns, and analyze market trends to optimize marketing ROI. Our ideal candidate thrives in fast-paced environments and brings fresh perspectives to trade execution. If you're passionate about connecting brands with consumers through strategic marketing initiatives, we invite you to apply and contribute to our mission of delivering exceptional marketing solutions.
Tanggung Jawab
- Develop and implement comprehensive trade marketing strategies aligned with brand objectives
- Collaborate with sales teams to create localized promotional campaigns in retail outlets
- Analyze market trends, competitor activities, and consumer behavior insights
- Manage trade marketing budgets and track campaign performance metrics
- Build and maintain strong relationships with distributors, retailers, and key stakeholders
- Design and execute in-store activations, merchandising plans, and point-of-sale materials
- Prepare regular performance reports and optimize strategies based on data analysis
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or related field
- Minimum 1 year of experience in trade marketing or channel marketing
- FMCG industry experience strongly preferred
- Exceptional verbal and written communication skills
- Proficiency in market analysis tools and campaign management software
- Strong project management and organizational abilities
- Results-oriented with proven experience in driving sales growth
- Ability to work collaboratively in cross-functional teams