Deskripsi Pekerjaan
Are you a creative and strategic marketing professional looking to make a significant impact in the hospitality industry? Elijah Royce Hotel & Residences Inc is seeking a driven Brand & Marketing Associate to join our team in Dasmarinas City, Cavite.
Elijah Royce Hotel & Residences Inc is a premier destination offering world-class hospitality and luxurious accommodations. We are dedicated to providing exceptional guest experiences, and our Marketing department is the driving force behind our brand's growth and visibility. We are looking for a talented and highly motivated Brand & Marketing Associate who is passionate about shaping brand narratives and driving engagement across all channels.
In this role, you will be instrumental in executing comprehensive integrated marketing campaigns that enhance our brand presence both online and offline. You will work closely with the leadership team and various departments to ensure messaging and visuals are perfectly aligned with our premium positioning.
Your core focus will include managing brand consistency across all touchpoints, spearheading digital marketing initiatives (Social Media, Email, Web, SEO/SEM), creating compelling content that resonates with our audience, planning and executing promotional campaigns and partnerships, and analyzing market trends to refine our competitive strategy within the Philippine hospitality landscape.
We are looking for a data-driven creative who combines artistic vision with analytical thinking. If you are ready to elevate your career with a respected name in luxury hospitality and contribute to memorable guest experiences, we want to hear from you. Apply today to join the Elijah Royce Hotel & Residences Inc family and play a key role in our continued success.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies aligned with the hotel's brand identity and business objectives.
- Ensure brand consistency across all marketing collateral, digital platforms, internal communications, and guest touchpoints.
- Manage and grow our social media presence, creating engaging content, scheduling posts, and analyzing performance metrics to optimize reach.
- Plan, execute, and track the performance of digital marketing campaigns, including SEO/SEM, email marketing, and paid advertising on platforms like Google Ads and Meta.
- Create high-quality content such as promotional materials, press releases, blog posts, videos, and photography briefs that tell the Elijah Royce story.
- Identify and secure strategic partnerships with local businesses, travel agencies, event organizers, and influencers to drive occupancy and revenue.
- Monitor market trends, competitor activities, and guest feedback to provide actionable insights for brand positioning and market differentiation.
- Assist in the planning and execution of events, product launches, and promotional activities to enhance brand visibility and guest engagement.
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 2-4 years of experience in brand management, marketing, or digital marketing, ideally within the hospitality, tourism, or luxury service industry.
- Proven track record of developing and executing successful, data-driven marketing campaigns.
- Excellent written and verbal communication skills in English and Filipino, with a strong aptitude for storytelling.
- Strong understanding of digital marketing tools and platforms (Google Analytics, Meta Business Suite, CRM systems, Email Marketing Software like Mailchimp).
- Highly creative with strong graphic design or video editing skills (experience with Adobe Creative Suite or Canva is a significant advantage).
- Strong project management skills with the ability to handle multiple projects and tight deadlines in a fast-paced, dynamic environment.
- Passion for the hospitality industry and a keen eye for aesthetics, detail, and brand excellence.