Deskripsi Pekerjaan
Join Mandiri Andalan Utama as our Chief Marketing Officer (CMO) at the prestigious BRI Finance Mangga Dua branch. We offer a competitive UMK salary structure, comprehensive BPJS Ketenagakerjaan and health insurance coverage, performance-based incentives, and clear career advancement pathways. This role presents an exciting opportunity to lead marketing initiatives in Jakarta's vibrant financial sector, driving brand growth and customer acquisition strategies. Our supportive environment values innovation and professional development, making it ideal for ambitious marketing leaders seeking impactful career growth.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies for BRI Finance products
- Lead digital and traditional marketing campaigns to drive customer acquisition
- Analyze market trends and competitor activities to identify growth opportunities
- Manage marketing budgets and ensure optimal ROI on all initiatives
- Oversee brand management and corporate communications across channels
- Collaborate with sales teams to align marketing efforts with business objectives
- Monitor KPIs and generate performance reports for leadership review
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- Minimum 5 years of marketing experience in financial services
- Proven track record in managing marketing teams and campaigns
- Strong analytical skills with experience in market research and data interpretation
- Expertise in digital marketing tools and CRM platforms
- Excellent leadership and communication abilities
- Knowledge of Indonesian financial regulations and banking products