Deskripsi Pekerjaan
Join Mandiri Andalan Utama as a visionary Chief Marketing Officer (CMO) for our Finance Division, where you'll drive strategic marketing initiatives to elevate our financial products and services in the competitive Indonesian market. This senior leadership role requires a dynamic professional who can transform market insights into actionable campaigns while ensuring compliance with financial regulations. You'll lead cross-functional teams to develop innovative marketing strategies that enhance brand visibility, customer acquisition, and revenue growth. Mandiri Andalan Utama offers a collaborative environment where your expertise will directly impact our market position and customer satisfaction. With competitive compensation and opportunities for professional development, this role is perfect for a marketing leader passionate about the finance sector.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies for financial products and services
- Lead and mentor the marketing team to achieve departmental KPIs
- Conduct market research to identify trends and customer needs in finance
- Collaborate with finance teams to align marketing initiatives with business objectives
- Manage marketing budgets and ensure cost-effective campaign execution
- Build strategic partnerships with financial institutions and industry stakeholders
- Monitor campaign performance through analytics and optimize strategies
- Ensure all marketing activities comply with financial regulations
Kualifikasi
- Minimum education: D3 (Diploma-3) in Marketing, Finance, Business Administration, or related field
- Proven experience (5+ years) in marketing leadership, preferably in finance sector
- Strong understanding of financial products and industry regulations
- Expertise in digital marketing channels and campaign management tools
- Excellent analytical skills with ability to interpret market data
- Exceptional communication and stakeholder management abilities
- Strategic thinking with track record of successful marketing initiatives
- Proficiency in budget management and resource allocation