Deskripsi Pekerjaan
Join Mandiri Andalan Utama as a dynamic Chief Marketing Officer to drive our finance division's growth in Surabaya. You'll lead strategic marketing initiatives, build brand authority in the competitive financial sector, and develop innovative campaigns that connect with Indonesian consumers. This leadership role offers a competitive compensation package including base salary, comprehensive BPJS Ketenagakerjaan (social security) and BPJS Kesehatan (health insurance) coverage, plus performance-based incentives. As CMO, you'll shape our market presence and contribute to expanding our financial services footprint across East Java.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies aligned with financial services growth objectives
- Lead digital and traditional marketing campaigns to enhance brand awareness and customer acquisition
- Manage marketing budgets and resources to maximize ROI across multiple channels
- Analyze market trends and consumer behavior to identify new opportunities in finance sector
- Oversee brand management and ensure consistent messaging across all touchpoints
- Lead and mentor the marketing team to foster innovation and performance excellence
- Collaborate with product development and sales teams to align marketing initiatives with business goals
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field; MBA preferred
- Minimum 5+ years in senior marketing roles, with 3+ years in leadership position
- Proven track record in financial services or fintech marketing
- Strong expertise in digital marketing, brand management, and campaign execution
- Excellent analytical skills with ability to interpret market data and KPIs
- Exceptional leadership abilities with experience managing cross-functional teams
- Deep understanding of Indonesian financial market landscape and consumer preferences