Deskripsi Pekerjaan
Are you a visionary thinker with a passion for blending storytelling and data? DEPEARL is looking for a dynamic Creative Strategist to join our team in Surabaya. In this role, you will be the bridge between our creative vision and business objectives, ensuring every campaign we launch resonates deeply with our target audience while driving measurable growth.
As a Creative Strategist, you won't just be executing tasks; you will be conceptualizing high-impact campaigns, analyzing market trends, and collaborating with our design and production teams to push the boundaries of visual communication. We are looking for someone who thrives in a collaborative environment and is excited to help DEPEARL elevate its brand presence in the Indonesian market.
If you are a strategist at heart who loves to solve complex creative challenges and wants to see your ideas come to life in a fast-paced agency environment, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive creative strategies that align with brand goals and audience insights.
- Analyze campaign performance data to iterate and optimize future creative assets.
- Collaborate closely with designers, copywriters, and production teams to ensure cohesive brand storytelling.
- Conduct deep-dive research into industry trends and competitor activities to identify new opportunities.
- Translate complex marketing requirements into clear, actionable creative briefs.
- Present strategic concepts and campaign roadmaps to stakeholders and clients with conviction.
- Manage end-to-end project timelines to ensure high-quality delivery within strict deadlines.
Kualifikasi
- Bachelor’s degree in Communications, Marketing, Design, or a related field.
- Minimum 2 years of experience in creative strategy, digital marketing, or brand management.
- Strong understanding of social media platform algorithms and content performance metrics.
- Proven ability to translate business goals into innovative, high-converting creative concepts.
- Excellent communication and presentation skills in both Indonesian and English.
- Proficiency in creative project management tools and analytical software.
- A proactive mindset with the ability to manage multiple projects in a fast-paced environment.