Deskripsi Pekerjaan
Income Insurance Limited seeks a visionary Data Strategy & Analytics Manager to spearhead our digital growth initiatives. In this pivotal role, you'll architect data-driven strategies that transform raw insights into actionable business intelligence, accelerating our digital transformation journey. You'll lead cross-functional teams to design robust analytics frameworks, optimize customer acquisition channels, and measure ROI across digital campaigns. The ideal candidate thrives in fast-paced environments, leveraging advanced analytics to uncover hidden opportunities and drive measurable growth. Join us to shape the future of data-driven decision-making in the insurance industry.
Tanggung Jawab
- Develop and execute comprehensive data strategies aligned with digital growth KPIs
- Analyze multi-channel marketing data to identify growth opportunities and optimize customer journeys
- Lead implementation of analytics tools (SQL, Python, Tableau) for real-time performance monitoring
- Collaborate with marketing teams to design A/B tests and campaign optimization frameworks
- Present data-driven insights to C-suite executives to inform strategic decisions
- Mentor junior analysts to foster data literacy across departments
- Stay ahead of industry trends in digital analytics and emerging technologies
Kualifikasi
- Bachelor's degree in Data Science, Statistics, Computer Science, or related field; Master's preferred
- 5+ years of experience in data strategy, digital analytics, or marketing analytics
- Expert proficiency in SQL, Python, and data visualization tools (Tableau/Power BI)
- Proven track record in designing analytics frameworks for digital growth initiatives
- Strong business acumen with ability to translate complex data into strategic recommendations
- Experience managing cross-functional teams and driving analytics adoption
- Certification in Google Analytics, Adobe Analytics, or equivalent preferred