Deskripsi Pekerjaan
Join Dua Kelinci, Indonesia's premier snack manufacturer, as we seek a dynamic Head of Region Sales & Promotion Modern Trade to lead our expansion in Sumatera Utara. This pivotal role will drive sales excellence and brand visibility across modern trade channels including hypermarkets, supermarkets, and convenience stores. You'll develop strategic partnerships with key retailers while implementing innovative promotional campaigns to maximize market share. The ideal candidate will possess a proven track record in FMCG sales leadership, with deep expertise in modern trade dynamics and consumer behavior in the Indonesian market. This position offers the opportunity to shape regional growth strategies while mentoring high-performing sales teams in a fast-paced, results-oriented environment.
Tanggung Jawab
- Develop and execute comprehensive sales strategies for modern trade channels in Sumatera Utara
- Lead, motivate, and mentor regional sales teams to achieve KPIs and growth targets
- Build and maintain strong relationships with key modern trade accounts (hypermarkets, supermarkets, etc.)
- Analyze market trends, competitor activities, and sales data to identify growth opportunities
- Design and implement promotional campaigns aligned with brand objectives and seasonal trends
- Monitor sales performance, conduct territory planning, and optimize distribution networks
- Collaborate with marketing teams to ensure consistent brand messaging and promotional effectiveness
- Prepare regular sales reports and provide strategic recommendations to senior management
Kualifikasi
- Bachelor's degree in Business, Marketing, or related field (Master's preferred)
- Minimum 8 years of experience in FMCG sales with 3+ years in leadership roles
- Proven track record in modern trade sales and channel management
- Strong negotiation skills with experience managing key retailer relationships
- Advanced analytical abilities with proficiency in sales data interpretation
- Excellent communication, presentation, and interpersonal skills
- Strategic thinker with ability to translate market insights into actionable plans
- Willingness to travel extensively within Sumatera Utara region